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Create an unforgettable atmosphere

Flowers for Hospitality

Colourful Calm

mandag 03 august 2026

When business can be colourful

This autumn-winter trend provides inspiration not only for hotel decoration, but also for corporate events.

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After all, business does not have to mean boring. Decoration can be functional and colourful at the same time.

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Especially when different shades of green are used as a base and combined with striking accent colours.

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By Milles Fleurs 
Photography by Diana Frohmueller

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Flowers made possible by:

  • Bredefleur

  • Double Check Lily

  • EMF

  • H.M. Tesselaar Alstroemeria

  • Klaver Flowers

  • Marginpar

  • Handelskwekerij Rob Beentjes

  • Voorn Sprayroses

  • Peeters Hortensia's

  • Porta Nova

  • SK Roses

  • Mulder Asparagus

  • Multi Color Flowers

  • Wigchert Delphinium

  • Campanulove

  • Hydrangea World

Shop all flowers here or go to the webshop for more!

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Lasting Luxury

Long-lasting décor for premium hotels

A hotel should be a luxurious and comfortable place. Fresh flowers are not always practical, for example due to the location or limited opportunities to care for them.

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Long-lasting flowers offer a stylish, low-maintenance solution.

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This autumn, choose rich colours such as Cabernet or Sudan Brown. For darker spaces, opt for shades that brighten the room, such as Spicy Mustard and Macadamia.

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Shop all flowers here or go to the webshop for more!

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Missed the Lookbook?

No worries! We’ve saved the previous Lookbooks for you below. The webshop offer may disappear, but the inspiration remains. Spotted something you want? Check the webshop or ask your sales representative!

Creations for lobby and entrance

This lookbook focuses on floral designs for hotels in central areas, such as the lobby. These two creations feature a combination of flowers: long-lasting seasonal flowers and strong year-round varieties.

Victor B florieren PJK3586
Victor B florieren PJK3600
Victor B florieren PJK3613
Victor B florieren PJK3615
WhatsApp Image 2025-10-29 at 07.09.14 abfd9791
Victor B florieren PJK3639
Victor B florieren PJK3604
Masterpieces No filter Samantha Wilhelm Del Golfo FM Group LR-38
Masterpieces No filter Samantha Wilhelm Del Golfo FM Group LR-38

Exotic eye-catchers

Make an unforgettable impression

Get your hotel inspiration here. Two floral designers from Hawaii and Canada bring the Hawaiian feeling to life in their creations.

153IPM Essen 2026

The creations are made by @macigflowers.ecuador

Inspired by these exotic creations?

Shop hereicon
352IPM Essen 2026
Aloha Show IPM 2026 peter j kierzkowski (1)
371IPM Essen 2026
368IPM Essen 2026

With exotic flowers you choose a long-lasting product. Just a few stems are enough to make an unforgettable impression!

425IPM Essen 2026
414IPM Essen 2026
IPM 2026 Aloha FM Group FleuraMetz LR-254
IPM 2026 Aloha FM Group FleuraMetz LR-257

Flowers that make the difference

In a hotel, every space calls for a different floral touch. At the reception, striking, long-lasting flowers create a warm welcome. Guest rooms require subtle bouquets that stay fresh without intensive care. In the restaurant, fragrance and style take centre stage: flowers that enhance the experience without influencing the taste of the dishes.

When choosing, you look at vase life, sturdiness and the hotel’s brand identity. Seasonal flowers add extra experience, while sustainable varieties strengthen a hotel’s green image.

FM Group supports you with tailored advice per flower type, smart solutions for limited time or cold storage, and flexible deliveries – even for last-minute VIP requests. This way, you effortlessly create the perfect floral experience in every hotel zone.

Hotel Lookbook LR-26
Hotel Lookbook LR-35

Pay attention to vase life, sturdiness and brand identity when choosing your flowers.

Hotel Lookbook LR-39
Hotel Lookbook LR-37
Hotel Lookbook LR-1
Hotel Lookbook LR-3
Hotel Lookbook LR-2
Hotel Lookbook LR-61
Hotel Lookbook LR-62
Hotel Lookbook LR-63
Hotel Lookbook LR-57
Hotel Lookbook LR-67
Hotel Lookbook LR-70

Choose flowers that enhance the experience, without affecting the taste of the dishes.

Hotel Lookbook LR-48

Floral arrangements in a stately setting

Classic with class

Be inspired by the grandeur of a classic hotel, a place of symmetry, history and elegance. Blue, red and gold form the visual heart and tell a story.

What is classical style?
It is all about harmony, balance and symmetry, rooted in antiquity and found in palaces and luxury hotels. For florists: mirrored designs, clear lines and repetition.

The language of colour

  • Blue: trust, calm, dignity, royal allure.

  • Red: power, passion, wealth and status.

  • Gold: luxury, strength, timeless beauty.

Floral design in classical interiors

  • Symmetry: two equal pieces at entrances, fireplaces or staircases.

  • Formal shapes: round, oval or fan-shaped.

  • Depth with blocks of red and blue, highlighted with gold.

  • Respect architecture: follow sightlines and proportions.

  • Strive for perfection: posture, detail and immaculate finishing.

Practical tip: always measure in symmetrical compositions, in classic interiors, imperfections stand out immediately.

Floral arrangements in a stately setting

Classic with class

Be inspired by the grandeur of a classic hotel, a place of symmetry, history and elegance. Blue, red and gold form the visual heart and tell a story.

What is classical style?
It is all about harmony, balance and symmetry, rooted in antiquity and found in palaces and luxury hotels. For florists: mirrored designs, clear lines and repetition.

The language of colour

  • Blue: trust, calm, dignity, royal allure.

  • Red: power, passion, wealth and status.

  • Gold: luxury, strength, timeless beauty.

Floral design in classical interiors

  • Symmetry: two equal pieces at entrances, fireplaces or staircases.

  • Formal shapes: round, oval or fan-shaped.

  • Depth with blocks of red and blue, highlighted with gold.

  • Respect architecture: follow sightlines and proportions.

  • Strive for perfection: posture, detail and immaculate finishing.

Practical tip: always measure in symmetrical compositions, in classic interiors, imperfections stand out immediately.

Hotel Lookbook LR-34
Hotel Lookbook LR-51
Hotel Lookbook LR-52

A classic interior calls for floral designs with confidence and perfect finishing. Every petal counts!

Hotel Lookbook LR-17
Hotel Lookbook LR-14
Hotel Lookbook LR-32
Hotel Lookbook LR-30

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