Strength in stillness

In times of uncertainty, people look for stability. This is reflected in many designs around us. In floral design: work with groupings and repetition, use a muted colour palette and create variation through different textures rather than colours that stand out.

This Christmas trend feels warm, familiar and nostalgic, with a modern twist. Master florist Stéphane Chantaloube translates this into floral designs using natural materials and subtle golden accents.

This Christmas trend is all about luxury without being loud. Think of high-quality materials, soft shapes and a refined, calm look. Not overdone or made just for Instagram, but on point, elegant and timeless.

Different mothers, different styles. In this Lookbook: trendy plants and accessories. Outdoor plants are especially popular. You can find them here!

Masterpieces meets Mother’s Day. These bouquets are inspired by the idea of the creative and chaotic mother. Colorful, wild, and full of depth – that’s the best way to describe these bouquets.

This lookbook highlights two Easter creations by Jennifer Mühlbauer and Max van de Sluis. Both designers use the same base material: Salix. Of course, accessories are an essential part of the designs

Inspired by the Italian Dolce Vita and the softness of the Greek goddess Aphrodite, Bjorn Kroner and Kim Bucholdt created a dream in the shape of a floral cloud.

Women’s Day, interpreted through the spring trends, as a creative counter-reaction to uniformity. Wrapping paper is no longer just a finishing touch, but the starting point for experimental floral designs. Small gifts become hidden treasures. Choose a personal twist!

Florist: Jennifer Muehlbauer, Photo of: Florieren

Florist: Naira Manukyan

Florist: Lena Hartman, Photo of: Florieren

This year, Valentine's Day is all about love and tenderness. Without red, but still recognisable by the heart shape. Seven ways in which colour takes a back seat to shape and texture.

Preserve the magic of Christmas and transition your décor to dreamy plants. In 2026, the focus is on a wide range of textures and shapes: soft and rounded, but also bold, sharp and angular for the more expressive customer.